The appointment of Sourav Ganguly as our brand ambassador has been welcomed. Sourav Ganguly, affectionately known as Dada and The Maharaja of Indian Cricket, will serve as the face and spokesperson for Bandhan Bank and assist us in spreading the word about our company.There are many similarities between Bandhan Bank and Sourav Ganguly, especially in terms of the principles they defend. Similar to how Bandhan transformed underprivileged households in rural and semi-urban India, Ganguly oversaw the transformation of the Indian cricket team in the early 2000s. Despite the fact that both brands originated in East India, they are now well-known worldwide.
Bandhan Bank is an all-Indian bank that offers banking services to everyone, large or small, through its 5,644 banking outlets spread across 34 of the country’s 36 states and union territories, while Ganguly is a global icon thanks to his cricketing accomplishments as a player, captain, and administrator.We are certain that we can reach greater audiences and spread the Bandhan Bank message to them now that Dada’s charismatic image has joined Bandhan Bank. This affiliation strengthens our ongoing mission of inclusive banking and gives us another opportunity to establish close connections with customers from all demographics.